About Pickastor
Built in Latvia, in the corner of Europe that keeps producing ecommerce giants.
The Baltics gave the world Vinted, Printful and Printify. Pickastor comes from the same place - and the same instinct: build tools that help online stores punch far above their size.
Good company
A region that knows ecommerce.
For a place its size, the Baltics have an outsized track record of building ecommerce companies the whole world uses:
Vinted ↗
Europe's largest second-hand marketplace
Printful ↗
Latvia's first tech unicorn
Printify ↗
print-on-demand, backed by Virgin
Pickastor is built in that tradition - for the independent stores the giants left room for.
Why this exists
AI is becoming how people find products. Most stores are invisible to it.
When shoppers ask ChatGPT or Google AI what to buy, the answers come from stores with rich descriptions, structured data, and clean product feeds. Big brands have teams for that. Independent stores usually don't - so AI skips them.
Pickastor closes that gap. It reads your store the way AI does, shows you where you stand, then fixes your product data automatically - the kind of work that takes a data team weeks, done in minutes, for a one-time payment.
A word from the founder
“AI is quietly becoming the front door to every online store. I built Pickastor so a small shop can walk through it as confidently as a brand with a data team behind it.”
Rihards Ručevics
Founder, Pickastor
Bootstrapped and customer-funded - no investors, no growth-at-all-costs. Just a tool that has to stay good enough that you'd recommend it. Questions reach me directly: rihards@pickastor.com
What you can count on
How Pickastor works for your store
Pay once, keep it
One-time payment per product, credits never expire, optimizations stay yours. No subscriptions, no recurring charges.
See everything first
Before/after on every product. Nothing changes in your store until you review it and push it yourself. No black boxes.
Real human support
Email us and you reach the people who build Pickastor - not a ticket queue. Fast, direct, and we actually fix things.
See where your store stands.
Check your store's AI visibility in 60 seconds - free, no signup.